This full-day workshop on how to produce on the Fringe will be delivered by Barry Church-Woods. Currently the director of Civil Disobedience, he’s a Fringe veteran with 20+ years of experience delivering high calibre arts projects in the UK and internationally.
Edinburgh: 21 October, 10:00-17:00
Glasgow: 22 October, 10:00-17:00
Aberdeen: 23 October, 10:00-17:00
Online: 24 October, 10:00-17:00 ET
Venues to be confirmed once access requirements of participants are known.
The Edinburgh Festival Fringe is the largest open access arts festival on the planet and can be daunting to navigate as an artist or producer. This masterclass will cover seven key aspects of ensuring the best possible festival experience:
- Defining your ambition; work out exactly what it is you want to achieve
- Shaping your budget; what to plan for and expecting the unexpected
- Snagging the perfect venue; first impressions, playing the field, and putting out on the third date
- Creating flawless marketing; when budgets get ‘Out of Hand’ it’s all about effective content marketing
- Identifying PR options; what’s available, what works, what’s of real value, and what to spend
- Engaging with bookers; knowing your value, getting them in, and sealing the deal
- Making the most of the experience; exploring the bonus benefits of participation
Each key element will have a dedicated presentation followed by a Q&A session, designed to help you interrogate your plans and aspirations. The masterclass will leave you with the tools and information you need to define your festival strategy and build a work plan.
About Civil Disobedience
Civil Disobedience is an Edinburgh-based production house that specialises in amplifying the voices of marginalised communities. The company is headed up by Barry and Josef Church-Woods, providing a number of different service packages for artists, their teams, venues, and festivals.
Barry, who spent eight years working at the Edinburgh Festival Fringe Society as Venues & Companies Manager, has 15 Edinburgh Fringes under his belt and has attended numerous festivals around the world as an arts industry specialist. Josef Church-Woods is an accomplished copywriter with a background in marketing and content creation.
For their first full season at the Edinburgh Fringe under the Civil Disobedience banner, Barry and Joe brought Courtney Act to Underbelly; Roddy Bottum’s Sasquatch, The Opera to Summerhall; worked with Assembly to build a custom dive bar for immersive show Joe’s NYC Bar; programmed The Boards at the Edinburgh Playhouse; and delivered a programme of master class debates at Fringe Central. Their economic impact for Edinburgh in 2017 was just short of £450K.
Since then, they’ve worked non-stop in the industry, continuing to present varied portfolios of world-class theatre, cabaret, comedy, dance, drag and queer interest work at the Edinburgh Fringe, while also building strong, long-term relations with arts organisations, local authorities, venues, and other international festivals.
Bookings cost £120 per person, with places limited to a maximum of eight (8) attendees per session (except the online masterclass).
Lunch will be provided at the Edinburgh, Aberdeen and Glasgow events